Berkhamsted shop reopens as Reloved Boutique

Rennie Grove Hospice Care has unveiled its latest Reloved Boutique after a renovation at the Berkhamsted branch. Stocking second-hand designer labels and high-end fashion for women, men and children, our new-look boutique will be the go-to destination for sustainable fashion this Christmas party season.

The shop, on High Street in Berkhamsted, closed on 3 October for the refurbishment, which included updating shop fixtures and fittings. In line with our focus on sustainability, many fittings, such as the cash desk and items of furniture, were repurposed. The shop also has a new look thanks to the introduction of a new grey-green colour palette, instead of our usual pink and purple colour scheme.

The new-look shop was reopened this morning by Deborah Gould, our Director of Retail & Trading, who was joined for the cutting of the ribbon by the shop’s loyal volunteers and staff.

Deborah explained:

“This is the second of Rennie Grove’s Reloved Boutiques and we’re delighted to be bringing this concept to Berkhamsted. Shoppers are increasingly choosing to buy second-hand clothing to reduce the environmental impact of their wardrobe. We believe that this shouldn’t be restricted to everyday items and our Reloved Boutiques were established out of a passion for bringing second-hand exquisite party pieces and occasional outfits to the High St.

“The customers of our Berkhamsted shop have been loyal since the store opened in 2018 and we’re delighted to be unveiling this new look store today, to give back to our customers for their ongoing support.”

Our Berkhamsted branch is also now stocking a variety of news goods, ideal for seasonal gifting, as well as a full range of charity Christmas cards.

To find your local Rennie Grove shop, or find out about opening hours and donations, visit the shops page here.